Make ‘Em Shine: How To Use Illustrations To Elicit Emotions

As designers, we often use imagery that resonates with our audience. Yet, often we also end up with stock photos and generic icons that come across as mere decoration. Or we bypass imagery altogether. But custom images are a powerful design tool. They can tell a story and convey a distinct personality. Custom illustrations can be especially impactful. They canĀ make our audience feel personally connected to an app or website, while being an integral part of the design.

Blair Culbreth
Make ‘Em Shine: How To Use Illustrations To Elicit Emotions

Image Techniques for Creating Depth in Web Design

We live in a three-dimensional world, something that designers are trying to recreate in web design every day. The element of depth can add a greater touch of reality to certain design projects. The key to simulating reality on the 2D screen is by creating depth using images. Carrie Cousins demonstrated how this can be accomplished in a variety of ways, from the photography itself, to layering of images, manipulation and the use of special effects.